MTI’s guide to Strategizing for the New Normal
Beyond ‘first-aid’ and emergency treatments! The ‘black swan’ has happened. Its impact will be deeply felt, from supply chains to demand chains, from wall streets to main streets, from unicorns to incubators. One thing is for sure i.e. it will not be business as usual. 2020 plans and longer term business plans (based on a very different set of assumptions), will need to be ‘ground zeroed’. Broadly, there will be two possibilities in the way forward: